Alexa Silverman

New York City | Senior Day to Day Artist Manager @ ATC Management

Alexa Silverman (they/them) is an artist manager specializing in fan engagement strategy and digital marketing. Based in New York City, they champion artists who use their platforms for social impact, particularly in support of musicians advocating for social justice and queer communities. Currently serving as a Senior Day-to-Day Manager at ATC Management, Alexa drives career strategy for a diverse roster of artists, including Hayley Kiyoko, Kelela, and Danielle Ponder. Their expertise lies in developing data and culture-driven campaigns that build authentic communities around artists committed to meaningful change. Alexaholds an M.A. in Global Entertainment & Music Business from the Berklee College of Music and a B.S. in Business: Marketing from the University of Rochester.

Potential Speaking Topics:

  • Fandom and Superfans

  • How to collect and utilize fan data

  • Understanding and navigating your personal brand

  • Day in the life as an artist manager

  • Marketing tips for emerging artists

  • Early career development for aspiring music professionals

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